#facebook

​​​​📈 Online advertisers are expected to outspend TV advertisers by $40 billion this year.

That means 40% of the world’s ad spending is expected to take place online in 2018, according to new forecasts from advertising measurement company Zenith. Online ad spending first beat out TV as the biggest …

✳️ FACEBOOK | BOTS ✳

Facebook Messenger chatbots now support payments

The feature was announced by David Marcus at Techcrunch Disrupt SF 2016, who noted that the payments system will support most credit cards and payment services including Visa, MasterCard, American Express, Stripe, PayPal and …

✳️ WHATSAPP | PRIVACY ✳

Facebook to start using WhatsApp data for targeted advertising

WhatsApp will also explore ways for businesses to send messages using its platform over the next several months, it said in a blog post. …

✳️ FACEBOOK | BOTS ✳

🤖 Facebook’s Messenger Bot Store could be the most important launch since the App Store 🤖

When Facebook announces a Bot Store, it will mark the “end of the beginning” of a new era: messaging as a platform. Conversational user interfaces are about to change the way billions …